Madhavan Ramanujam
What should we work on?
$1 / session (15 mins)
Price before product
The pricing talk happens before you build, when customers are still honest. I've run it for 400+ companies and 50 unicorns. Let's run yours now.
How you charge
Michelin stopped selling tires and started selling miles. How you charge matters more than how much. Let's find the model that fits how your customers get value.
Good, better, best
Your tiers should do the selling: one anchors, one fills, and nothing kills the deal. We'll rebuild your plans so buyers land in the middle, not the cheap seat.
Price your AI product
AI agents replace labor, so stop pricing like software. Seat-based is catching a falling knife. I'll place you on my autonomy-and-attribution map and price the work, not the access.
Price check
Selling that feels too easy means you're too cheap. Constant sticker shock means something else is wrong. Bring your numbers and I'll tell you which one you've got.
Negotiate better deals
Whatever discount you give today becomes your price in six months. The best negotiators trade instead of conceding. Bring your last three deals; we'll make the price you set the price you get.
Why your launch flopped
72% of new products fail in one of exactly four ways: too much, too cheap, buried, or unwanted. Tell me what happened and I'll name which one got you, and the way out.
Just chat
